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UGC-Style Video Ad Script

Generate a natural, unscripted-sounding UGC video ad script optimized for TikTok and Reels.

The prompt

prompt.txt
Write a 30-second creator-style video ad script for [PRODUCT] targeting [AUDIENCE]. The script should feel conversational without presenting an invented customer testimonial or an unverified personal experience as fact. Structure: (1) Hook (0-3 seconds): A relatable statement or question that stops the scroll. (2) Problem (3-10 seconds): Describe the pain point in audience language. (3) Product discovery (10-20 seconds): Show how the product is used or what it helps with, using only supplied proof points. (4) Result (20-27 seconds): One specific, substantiated benefit or a clearly framed product demonstration. (5) CTA (27-30 seconds): Casual, low-pressure call to action. Avoid corporate language. Use contractions. Keep sentences short. Add a final compliance note listing any claims, endorsements, or disclosures that require human review before publishing.

Variables to replace

Replace the bracketed placeholders with your specific information before running the prompt.

[PRODUCT]Replace with your product
[AUDIENCE]Replace with your audience

When to use this prompt

Generating scripts for AI avatar tools like Synthesia and HeyGen, or briefing real UGC creators

Put this prompt to work

Run it inside a repeatable workflow

Use the script as one step in a complete AI-assisted creative-testing process.

Run the AI Ad Creative Sprint

Tags

TikTok AdsUGCVideo ScriptReelsShort-Form Video